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Bachelors in Mass Media (B.M.M.)
 
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law colleges in mumbai COURSE COMPOSITION OF THE THREE YEAR INTEGRATED B. M. M. (MASS MEDIA) DEGREE COURSE (3 Years Degree Course) (Total 6 Semesters, 2 Semesters per year)

This is three year’s degree course of the University of Mumbai giving scope in specialization in the field of Mass Media And admissions to the course will be conducted as per the guidelines and schedule announced by the University of Mumbai.
   
 
  F.Y.B.M.M.
(Sem-l)
S.Y.B.M.M.
(Sem-III)
T.Y.B.M.M.
(Sem-V) Advertising
T. Y.B.M.M.
(Sem-V) Journalism
1. Effective Communication Skills-I Understanding Cinema Advertising in Contemporary Society Reporting
2. Fundamentals of Mass Communication Advanced Computers Copywriting Editing
3. Introduction to Computers Introduction to Culture Study Adverting Design Feature and Opinion
4. Introduction to 20th Century World History Introduction to Public Relations Consumer Behavior Journalism and Public Opinion
5. Introduction to Sociology Creative Writing
Media Planning and Buying Indian Regional Journalism
6. Economics Introduction to Media Studies Brand Building Newspaper and Magazine Making
  Total Papers - 6 Total Papers - 6 Total Papers - 6 Total Papers - 6
 
  F.Y.B.M.M.
(Sem-II)
S.Y.B.M.M.
(Sem-IV)
T. Y.B.M.M.
(Sem-VI)
Advertising
T. Y.B.M.M.
(Sem-VI) Journalism
1. Effective Communication Skills-II Mass Media Research Advertising and Marketing Research Press Laws and Ethics
2. Political Concepts & Indian Political Systems Organizational Behavior Legal Environment and Advertising Ethics Broadcast Journalism
3. Principles of Marketing and Management Introduction to Advertising Financial Management for Marketing and Advertising Business and Magazine Journalism
4. Introduction to Psychology Radio & Television Agency Management Internet & Issues in the Global Media
5. Introduction to English / German / Marathi / Hindi Literature
(Minimum 26 students are required for each Language)
Introduction to Journalism The Principles and Practice of Direct Marketing News Media Management
6. Translation Skills Print Production & Photography Contemporary Issues Contemporary Issues
  Total Papers - 6 Total Papers - 6 Total Papers - 6 Total Papers - 6
 



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